POCARI SWEAT Otsuka corporation, Ltd
Yokohama City Board of Education
NPO -nonprofit organization-
Japan-China Advertising Educational Project
Elementary school in Yokohama city
ART DIRECTOR, DESIGNER,
FOR COMMUNICATION AND CREATIVE
"I work in advertisement where I use my design skills to develop ideas and nonverbal language to solve challenges facing clients. Advertisements are such by nature that people are forced to see it everyday but as I see it advertisement could also be a free delivery system for interesting art and thought provoking concepts and so not only help clients to sell a product but be a positive part of our shared culture. Even if it is only about beautifying the world, one poster at a time."
"Working nonverbal is a way of reaching beyond spoken languages to say what you think. I find it easier to express myself in design, for me it's more intuitive."
Miharu Matsunaga is an art director and designer from Japan working in Tokyo. She has a degree in Graphical Design from Tama Art University. At present she has joined an exchange program with the experience design agency North Kingdom in Sweden. Her awards include One show, New York ADC, London International Award, Cannes lions shortlist as well as Japan Domestic awards including a Young lions Design Gold.